CLIO Music

Tide

Don't Let Your Big Fat Budget Ruin Your Super Bowl Commercial
Mischief maker Kevin Mulroy explains all
by Kevin Mulroy
'It's a Tide Ad.' How P&G Won the Super Bowl by Ignoring the Rules
This week on Tagline, we look at the making of Saatchi & Saatchi's epic 2018 campaign
by Tim Nudd
When Every Ad Was a #TideAd: How P&G Hijacked the Super Bowl
Inside Saatchi's clever crowd pleaser from 2018
by Tim Nudd
How Tide Got 3 NBC Shows Arguing About 'Laundry Night'
Peyton Manning and Gwen Stefani joined the fun
by David Gianatasio
CLIO Sports
'It's a Tide Ad' Returned to the NFL Last Night. Was It a Clean Hit?
Sequels are never easy, even if this one showed promise
by Tim Nudd
CLIO Sports