Global Goodies With a Tennis Champ, Sneaky Tech Companies and Weird Cakes

Each week, Muse sibling Ads of the World curates a selection of breakthrough work from far and wide.

Sunbet, ‘Stunted Man’

Ogilvy South Africa introduces a bored and jaded stuntman searching for that missing spark.

Krungsri First Choice, ‘What the Fast’

Leo Burnett Group Thailand has solved the problem of long, drawn-out arguments.

EVERHER, ‘The Wow Effect!’

This wild campaign created by Essence Egypt features cakes popping, popcorn bursting and money flying everywhere as EverHer transforms hair from plain to WOW!

Consumentenbond, ‘Datasnitcher’

Dutch agency N=5 demonstrates how sneaky tech companies operate by literally following device users around a busy shopping area and relaying their private information out loud.

Budhi Mudra, ‘Pause’

Studio Paranoid’s creation, “Pause,” invites viewers to synchronize their breath with its rhythms, fostering a deep, immersive and sensory connection with themselves.

Lavazza, ‘Excellence Is a Choice’

“I can do it better!” Tennis star Jannik Sinner shows his obsessive side in this fun spot from VML.